Find out how we do animation

We create 2D animations depending on customer needs. Usually, these are video explainers and short animations for social media channels. We operate based on a previously prepared storyboard. Every idea and concept we can present in a video form. You can count on our creativity!

creative idea
scriptwriting
illustrations and animations
voiceover’s recording and music selection

… when to do animation?

Animation can have many uses. It is a great tool for businesses selling services or products whose operation requires explanation. Animation then allows you to clearly convey the essence of abstract things or those that are at a greater level of complexity than standard services. Introducing a new brand or service to the market is the most common situation when we create a video explainer. One of the most effective formats on social media is video. So we are often asked to create an animation for the needs of a performance campaign on such channels as Facebook, Instagram or Youtube.


… for whom
Start-ups
Companies that are just entering the market with the product/service.
Enterprises
Companies that start implementing a new project or strategy.
Brands on social media
Clients whose brands are active in social media and want to increase their reach and engagement thanks to video content.

… how long?

The timing of the animation depends on its duration and complexity. We usually create animations that are about 1.5 minutes long in 4-5 weeks.

We start the process by creating a storyboard. Based on the client’s brief and benchmarks, we create animation descriptions, scene by scene. Then, based on it, we create a static illustration. After the client’s approval, we move on to animating them and recording the voiceover, and choosing background music.


… which tools we use?
Moodboard
For inspiration sessions, we use platforms like Behance, Dribbble, or Pinterest. Based on benchmarks we prepare moodboard of the animation to share a look and feel.
Storyboard
Before animating we prepare a document with a description of each scene and static illustrations to be animated.
Adobe Programs
We usually use Adobe Illustrator and Adobe Photoshop for static illustrations. We animate visuals in Adobe After Effects.

… what you
gain?
  • a new format for use on multiple digital platforms 
  • clear presentation of your service, product, or idea
  • content that engages the audience

… to sum up …

2D animations are a great tool for brand promotion. It allows to clearly convey often complex processes. Its advantage is also a lower production cost than in the case of a video with actors. In addition, the animation is engaging content that has long enjoyed unflagging popularity among social media users. Thanks to animation, we are able to illustrate our every idea. Nothing limits us.

See what content&growth we did for our clients:

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Cooperation with Kreatik was based on commitment and deep understanding of client’s needs. Efficient communication, professionalism and finding solutions together – that’s the best summary of work on our project. Highly recommended.
Dominika Jeżowska
Eurocash Dystrybucja

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You have a challenge for us?
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Piotr Pawłowski
New Business Sales Manager
+48 531 267 965 piotr.pawlowski@kreatik.pl
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