Genactiv is a company that produces innovative and safe products based on the highest quality bovinum colostrum, mare’s milk and other natural and proven ingredients. The company is a pioneer on the Polish market.
Our task was to design a responsive e-commerce website to reach the new target group. When designing the website, we had to rely on a rigidly developed brandbook, adopted graphic line. The challenge was also work on the newly created shop engine – shoplo. In addition to the design and implementation of the new website, we are also responsible for brand’s SEO and SEM.
When designing the site, we have placed great emphasis on the extensive educational section. We wanted the store to offer interesting content besides offering the obvious function of a simple and intuitive purchase.
We wanted the store visitors to know that Genactiv is a pioneer and specialist in the industry.
The client also wanted a simple and intuitive content layout. The site is responsive and can be used on mobile devices.