Hicron is an integrator of IT systems specializing in the implementation of comprehensive IT projects for large and medium-sized companies. The company renders services in the area of implementation, development, and maintenance of SAP systems, as well as designing custom IT solutions. Hicron operates in Poland and abroad, constantly expanding its foreign customer base.
The client needed a website which could showcase the company’s extensive and varied offer in the clearest possible way.
We started this project with a UX audit of the existing website, as well as a traffic analysis exercise with Google Analytics. Based on the results, we built an entirely new information architecture. We were mindful of the fact that in order to be useful, the website had to respond to the needs of various target groups, among which were potential customers of the company, prospective employees, competition, and representatives of the trade press.