Find out how we do idea validation

We validate ideas at the early stage of product development (before prototyping) to determine the usefulness and business accuracy of the ideas developed in the ideation stage.

We create / update Business Model Canvas, Value Proposition Canvas
We conduct workshops to discuss and vote on key ideas among stakeholders and specialists
We segment ideas in terms of effort vs impact
We prepare simplified flow allowing better understanding of selected concepts

… for whom
For customers
at the initial stage of product development who want to assess the quality of the developed concepts without incurring major costs.


For businesses
who are thinking about implementing innovative product changes.




For startups
who want to minimize the risk of implementing an ineffective solution.




For companies
Who are wishing to assess the value of developed ideas from various perspectives (business, technological, user).

… when to do idea validation?
  • In the initial stage of product development, before prototyping
  • When a company is looking for innovation that can be its point of difference
  • When business gets stuck in the decision-making process
  • When there is a need to better understand the implications of implementing an idea

… how long?

First, we specify what value we want to provide to the user in order to better understand the relevance of the ideas. Then, during the workshops, we present the pros and cons of each solution, discussing it and taking into account different perspectives, and then vote for the best ideas. We present the best ideas using a simplified flow to better understand the challenges that are associated with each idea and to be able to finally implement the most effective ones.

 

The entire process of validating ideas may take 2-4 weeks.

 

 


… which tools we use?
Business Model Canvas
Value Proposition Canvas
Interviews with stakeholders
Workshops with voting
Effort / Impact Matrix
Wireflow

… what you
gain?
  • better understanding of the challenge you are facing
  • better understanding of the user
  • equalizing the knowledge in the team on the developed ideas
  • defined value that your product will deliver to users
  • thorough analysis of ideas developed in the ideation phase
  • the idea that best suits the business requirements and the needs of the user

See what strategy
we did for our clients:

Cooperation with Kreatik was based on commitment and deep understanding of client’s needs. Efficient communication, professionalism and finding solutions together – that’s the best summary of work on our project. Highly recommended.
Dominika Jeżowska
Eurocash Dystrybucja

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We share our knowledge about strategy

You have a challenge for us?
You have a challenge for us?
You have a challenge for us?
You have a challenge for us?
You have a challenge for us?
You have a challenge for us?
You have a challenge for us?
You have a challenge for us?
You have a challenge for us?
Piotr Pawłowski
New Business Sales Manager
+48 531 267 965 piotr.pawlowski@kreatik.pl
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