Find out how we do lead generation
We create lead generation campaigns that are based on appropriate formats, channels, and content in order to effectively reach interested recipients and obtain a lead in the form of, for example, an e-mail address.
A lead generation campaign is effective when a brand has to offer valuable content or has the resources to create one. By sharing, for example, a report, e-book, or market analysis, you can receive valuable data, e.g. the e-mail address of the person who downloads content. Taking care of obtaining the appropriate consent for the processing of personal data, we can use such a lead later in another campaign or to initiate more direct contact.
Preparation of a promotion plan and promotional materials for lead generation campaigns usually takes about 2-3 weeks.
If the client does not yet have the material that can become a lead magnet, we first work on an idea for the type of content that will be used in the campaign, and then develop tactics and visuals. After the campaign is completed, we create a report summing up the results.
… what yougain?
- lead acquisition tactic
- refining the quality of the lead magnet
- clear promotion plan
- copy and visuals used for the promotional campaign
Thanks to the lead generation campaign, you use valuable materials and content to improve relations with potential and future customers. Depending on your goal, you gain valuable information from people interested in your company’s products or services.
Importantly, you also expand the database of potential customers, which, thanks to obtaining appropriate consents for the processing of personal data, you can send further messages to them.
See what content&growth we did for our clients:
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