Find out how we do lead
magnet creation
We create content and visuals that generate leads. We select the appropriate formats for the channels in accordance with a well-thought-out lead generation path, based on proven sales mechanisms.
A lead generation campaign is effective when a brand has to advertise valuable material that the target group should be interested in. Through free distribution, he can get many leads. Such a base can then be used in the next campaigns.
However, companies do not always know how to use their potential. They are looking for a partner who will help them determine what type of content they should share with a target group and then prepare an attractively visual campaign encouraging others to use the offered material.
The average duration of materials for the promotion of a lead magnet campaign depends on the number of platforms. It usually takes about 2-3 weeks.
The scope of work on the project depends on the client’s needs. We are able to prepare a final option for what a valuable lead magnet can be, and then we prepare texts and visuals that will attract the eye and arouse interest among recipients. We create graphics in accordance with the distortion – graphics are always adapted to the specifics of the platform.
gain?
- concepts tailored to the possibilities
- a set of graphics adapted to digital channels
- visuals containing elements focused on collecting leads
- distribution plan for the prepared content
Visuals created for the purposes of lead magnet campaigns must meet certain conditions. They cannot be just pretty graphics. You have to remember to keep important elements that will make the user perform a specific reaction. Thanks to our experience, we are able to design materials taking into account the psychological mechanisms of the behavior of digital channel users.
Thanks to in-depth research and consultations with the client, we clarify who is to be the recipient of our communication and who should show interest in our lead magnet. With this knowledge, we design effective content to trigger engagement in recipients.