Find out how we do remarketing

We plan and implement thoughtful remarketing campaigns using analytical tools that collect valuable data.

promotion plan
visuals and copywriting
implementation of analytical tools
analysis of the effects

… for whom
Big companies
Brands that have been operating on the market for some time and collect information about their recipients.
Brands that have already run performance marketing campaigns
Companies that previously implemented performance campaigns using digital channels.
Brands that have new content for the current audience
Companies that want to reach people who have already had contact with the brand with new information, promotion, and content.


… when to do remarketing?

Remarketing is useful on many levels. Basically, Ii is worth using it when we already have access to the base of recipients who have previously shown interest in the brand or have previously interacted with it.

 

It is often used when a brand wants to inform its current or potential customers about special actions such as promotions, sales, valuable downloadable content, etc.


… how long?

The preparation of the promotion plan and the necessary graphic materials takes about 2 weeks.

 

In the beginning, we work on creating a promotion plan that includes, among others, schedule, KPIs, channels, frequency, budget, and formats. Then we start creating visuals that we will use in the remarketing campaign and then we start the campaign.


… which tools we use?
Concept
First, we create a tactic of how and with what message we want to reach the audience. We also determine the channels by which we will reach users.
Promotion plan
Based on the previously developed conceptual assumptions, we create a detailed promotion plan. It consists of a schedule, budget, forecasted results, formats that we will use in the campaign, copy or frequency.
Visuals
According to the promotion plan, we prepare appropriate graphic materials, both static and animations. We adjust their formats to the specificity of digital channels and we make sure that they contain all relevant information, such as a clear call to action.

… what you
gain?
  • concept for the type of content and its distribution
  • a promotion plan tailored to the needs
  • visuals tuned to the goal you want to achieve
  • copy consistent with how the target group communicates

… to sum up …

Thanks to remarketing, you can increase conversion, build a top-of-mind brand position and facilitate informing potentially interested recipients about new products and promotions.

 

It allows reaching recipients with the advertising message who previously visited the website or e-shop, but did not take the expected action. Thanks to the remarketing campaign, we can effectively trigger a specific action among the recipients.

See what content&growth we did for our clients:

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Cooperation with Kreatik was based on commitment and deep understanding of client’s needs. Efficient communication, professionalism and finding solutions together – that’s the best summary of work on our project. Highly recommended.
Dominika Jeżowska
Eurocash Dystrybucja

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Piotr Pawłowski
New Business Sales Manager
+48 531 267 965 piotr.pawlowski@kreatik.pl
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