Sportano
UX audit

Challenge

Sportano is a company that is growing extremely fast on the Polish market. It is a modern e-commerce bringing together in one place the best brands and top products from almost all sports disciplines, betting on modern and innovative e-commerce solutions.

Our task was to conduct a UX audit of the “Mega menu”. This followed a redesign of several elements found on Sportano’s website, such as: search, size tables and a category sub-page.

 

 

 

About this
project

Client
Sportano
services
UX audit
Industry
E-commerce
When
July 2022 – August 2022

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The audit helped identify UX hotspots. In order to improve usability and efficiency, we took the following areas under the microscope: 
heuristic analysis

analysis of usability principles 

user path analysis 

affordances

When redesigning the elements on the site, we placed great emphasis on the variability of the configuration. We improved the usability and functionality of individual UI elements. 

The final result 
The final result 
The final result 
The final result 

How did it go?

We provided our client with the redesigned UI screens, and a report in which we recommended a number of changes and UX best practices e.g. in terms of the vocabulary used on the buttons and the layout of the display of subcategories..

Creatures responsible
for this project

Why are we so good at what we do? Because our team consists of people experienced in work in various industries, with different education and extraordinary passions that we develop after work.
Maciej Marczak
UX designer

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